Bonjour, I’m Olivier Gonzalez, a Creative Director working across brand, digital and film, combining hands-on involvement with the leadership of multidisciplinary teams.
My work is driven by the search for clear ideas and strong visual expression, where strategy and aesthetics evolve together. I pay close attention to rhythm, light, sound and detail, staying involved in the craft to ensure ideas translate with precision and coherence.
I lead projects from concept to execution, helping teams align vision, storytelling and production realities. I enjoy building environments where collaboration, curiosity and high standards push the work further.
I work across digital, film, CGI and interactive experiences, often linking image and sound within a unified direction. I’m particularly interested in how new tools can support ideas without overshadowing them.
My references come from cinema, photography, design, music and contemporary culture. Exploring new territories while staying grounded in strong craft is a constant in my process.
Alongside my creative work, I’m also a music producer and DJ. Electronic music and sound design naturally inform my sense of timing, atmosphere and narrative.
Creative Direction
Brand & Campaign Strategy
Campaign Concept & Development
Creative Leadership & Team Direction
Film & Content Direction
Digital & Brand Experiences
Sound & Music Direction
Freelance Creative Director · 2023 - Today
Creative Director · TBWA\G1 · 2020 - 2023
Digital Art Director · Publicis Luxe · 2019 - 2020
Freelance Creative · 2009 - 2019
Digital Art Director · Havas · 2008 - 2009
360 Art Director · Dentsu Creative · 2007 - 2008
Digital Art Director · TBWA · 2005 - 2007
Hit Wop CBNEWS · C'est So Paris
Best Short Film - Vendôme Film Festival · Mia
60 Web Navigation Patterns · Sinequanone
Publications · Vogue · Vanity Fair · Le Monde
1.2.3 / Adidas / AKQA / Alpine / AXA / BNP / Burnin’ Music / Cache Cache / Cart'com / Cartier / Coca Cola / CRT / DDB / G.H. Mumm / Havas / Google / Hollywood Chewing Gum / Lancôme / LVMH / LCL / Marithé + Francois Girbaud / McLaren / Mercedes / Nespresso / Nightsoul / Nissan / Nivea / Oops Magazine / Oxbow / Publicis / Renault / Ruinart / Smart/ SNCF / St Dupont / Swarovski / TBWA / TOYOTA / Universal / Virgin / Warner / Wunderman - and many more...